Digital Marketing Manager - Long Beach CA

The Digital Marketing Manager will oversee Nordic Natural’s strategic digital presence by helping to define and implement traditional and innovative digital marketing strategies for the brand’s websites as well as SMM, CRM, SEM, SEO, and CRO. This role will effectively also manage the related team members.

In this role you will:

• Assess, develop, and execute successful strategic digital marketing campaigns
• Advocate best practices, optimization, and overall system flow between Digital Marketing and the other departments and key stakeholders
• Marketing advocate and liaison to associated digital agencies
• Ensure timely workflow, project deadlines, in a streamlined approach
• Build and manage team leads
• Ensure timely and systematic reporting across the digital entities
• Be on the cutting edge of the digital space by monitoring emerging digital media tools, trends, and applications, and appropriately test and apply that knowledge to increase online engagement and the user base
• Shine as an integral part of the Nordic Naturals family by leading, contributing a positive, supportive, digging in where and when needed attitude!

Qualifications:

• 3+ years of equivalent experience
• BS/BA degree
• Excellent communication, analytical, and project management skills
• Ability to work with the Marketing department by taking strategies from brand specialists and turning those into solid content and campaigns online
• Thorough knowledge of popular social platforms and emerging trends
• Ability to interpret metrics and determine program ROI to refine ongoing initiatives
• Ability to multi-task and work in a fast-paced, deadline-oriented environment
• Interest/knowledge of the natural products industry desirable
• Working knowledge of SEO, SEM, CRO, and CRM, and media buying