Senior Digital Marketing Manager - Playtime by Eimmie & Brands - Cleveland OH

If you have a passion for eCommerce marketing and branding, we would love to meet with you! OrangeOnions & its growing group of toy brands, Eimmie, Plushible, Taylor Toy and YGMA, have been in business since 2007. We have been named to Internet Retailer's Second 500 sites multiple years running. Our recent growth means we’re quickly expanding our team! Be a part of this exciting, fun toy company that wants to help you grow right along with us. We are currently seeking a Senior Digital Marketing Manager candidate with a deep understanding of e-commerce. They will be responsible for maximizing sales, increasing website traffic and profitability through, customer acquisition/retention, coordinating marketing project and building strategic partnerships. Help us build our exciting toy brands!

eCommerce Essential Duties & Responsibilities:

• Develop and execute new eCommerce projects
• Implement and manage SEO / SEM best practices
• Establish, maintain, and monitor SEO, SEM, Google AdWords, Social Media & content marketing
• Promote current and new product sales through strategic planning
• Maintains website by upgrading content and design, monitoring analytics and testing for improvements/issues.
• Gather and interpret analytic data relating to marketing initiatives, product performance & customer experience.
• Comprehensively present historical & current performance statistics/data to management from Google analytics and other analytics sources.

Qualifications and Skills

• Very strong e-commerce strategy, understanding & expertise
• Leadership skills
• Project Management Experience
• User Experience Expertise
• Experience with SEO, SEM, CPC, CPA campaigns PLA/AdWords, Social Media, content marketing & Google analytics
• Critical Thinker, Self-starter with strong design and conceptual skills.
• Great verbal and written communication skills, a great attitude and be able to work well on a team.
• Strong organizational and time management skills, Creative and pays close attention to detail.
• Strong working knowledge of Google Analytics, Statistical Analysis, and Data Interpretation Skills.

Job Type: Full-time

Experience:

• Marketing Strategy: 2 years (Preferred)
• branding: 3 years (Preferred)
• Google Analytics: 3 years (Preferred)
• Google Adwords: 3 years (Preferred)
• management: 3 years (Preferred)
• Google Webmaster Tools: 3 years (Preferred)
• Digital Marketing: 4 years (Preferred)