Senior Email Account Manager - Denver CO

Job Highlights

Denver, CO
Posted: 3/30/20
Requirements: Bachelor's Degree required education & 5 years experience
Company Description

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 4,400+ employees, Merkle is headquartered in Columbia, Maryland, with additional offices in the US, Europe, and Asia. In 2016, the agency joined the Dentsu Aegis Network.

Job Description

The Senior Account Manager, Email will help our clients leverage the power of digital marketing to drive new customer acquisition and engagement opportunities. The Senior Account Manager plays a pivotal role in maintaining client satisfaction and loyalty by providing exceptional services and value to our clients. The Senior Account Manager is responsible for the day-to-day execution of client programs and is the direct liaison between the internal departments and also supports the organization’s strategic, tactical and support functions (creative, technology, and analytics) in order to achieve the client and company objectives.

Key Responsibilities:

  • Support or act as the primary conduit between Merkle business/support teams
  • Accountability for communicating internal plans/methodology
  • Create marketing strategies, testing, and execution of client programs
  • Run internal and external client meetings; be responsible for daily communication with key internal contacts
  • Ensure timeliness and quality of client deliverables to include campaign counts, reports, change requests and proposals
  • Manage the campaign process and updating of all materials
  • Maintain campaign matrix, reviews all art file updates for accuracy reports on the number of rounds and schedules
  • Improve existing processes
  • Ensure on-time, on strategy, accurate program execution
  • Responsible for forecasting, scope, managing to a budget and presenting these items to clients


  • Bachelor's Degree required
  • 5+ years of extensive experience in interactive marketing - email marketing, website analytics, search marketing, so
  • SalesForce Marketing Cloud and/ or Adobe Campaign experience preferred
  • 4-6 years working in an agency or consulting firm
  • Excellent, proven organizational skills, including strong attention to detail and managing multiple projects simultaneously
  • Experience using digital knowledge to sell new client engagement and expand existing engagements
  • Hands-on skills using data to drive decisions - proficiency in Excel is required
  • Experience in giving client presentations - proficiency in PowerPoint is required
  • Knowledge of pricing tools, contracts and managing an SOW
  • Ability to leverage business experience/acumen to identify new business and marketing opportunities
  • Strong listening and superior relationship-building skills
  • High intellectual curiosity, drive, determination, self-confidence and persuasion skills
  • Thought Leadership and project manager mindset
  • Experience leading a team of at least 10 people
  • In-depth knowledge of Salesforce CRM
  • The SAM will have a revenue goal
  • Willingness to travel overnight if needed

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Additional Information

Merkle fosters a diverse environment that encourages original thinking about our business and empowers us to communicate with a global world of customers. We embrace differences of opinion and diversity of thought as they help us a challenge and refine our solutions. Merkle, as a best-in-class marketing agency, welcomes big ideas and believes they can come from anywhere.

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