Digital Marketing in New York, NY

Digital Marketing in New York, NY

A photograph taken in New York, for New York Digital Marketing

Often times in New York one could get lost with all the activities in Digital Marketing. From small specialized meetings for left-handed Search Engine Optimization specialists to major industry events covering all things digital. Chief Internet Marketer wants to help you navigate what New York has to offer you as a digital marketing professional. Jobs, events, agencies, educational options, brands, capital, and more information about local resources in New York are listed below.

Testing Centers in New York

Ace Institute of Technology
Alliance Computing Solutions NYC
DeVry College of New York
New York Business Institute
Pearson Professional Centers-NY (100 William St.)
Pearson Professional Centers-NY (19 W 44th STE306)
Pearson Professional Centers-NY (Herald Square)
The Technical Institute of America, Inc.
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Upcoming events in New York

The Largest Digital Marketing Conference Series in the World - DigiMarCon
DigiMarCon East
ONWARD19
Social Media Strategies Summit
Programmatic NYC
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Newest jobs in New York

Director of Product Marketing for MakeMeReach New York, NY
Director, Digital Experience for Johnson & Johnson New York, NY
Senior Director/Head of Content, Title Marketing & Creative for ViacomCBS New York, NY
Digital Marketing Manager for LEWIS New York, NY
Senior Marketing Campaign Manager for Presidio New York, NY
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Digital Marketing Courses

Gain the right skills

In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With New York being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.

Right sizing or upskilling is some terms that you may here in New York as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.

Right Training - Right Here in New York

With digital marketing and all the technology available you can get the right training in New York. Online Courses, Online Seminars, Videos and more. But it is necessary to find the right training for you. Lots of sales pitches promising skills.

Lots of different companies in New York offer training. From educational institutions to private sector training facilities. Many of them can be very good, however in Digital Marketing Training there are a lot that offer general overviews based on older skills and examples. It is important to make sure the content of the course is fresh and backed by industry leaders.

Get the job you want

In a major marketing like New York, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.

Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in New York. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.

Earn more by getting certified

Certified professionals in most cases earn more money. Most likely true in New York as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.

Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in New York as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.

Fight for the Digital Marketing Opportunity

As you know it is competitive in the business world. It is also competitive in Digital Marketing, especially in New York where many people know each other. What are you doing to help your career? You must stay on top of it if you want to win. When spending your time on your career find the right path and opportunity for you and go out and get it.

Digital Marketing Jobs will be abundant in New York for some time to come. Great organizations are located right here, and they need your help. As a certified professional digital marketer with validation from industry leaders you will automatically be in the forefront to win your next career move.

Getting Digital Marketing Support in New York

Maybe New York is leading the way or following. But in Digital Marketing as you know there is always so much going on that you need resources to keep you in the loop. Are you staying up to date with trends? If you are enrolled into CIM’s courses you get access to some of the best digital marketing content available at no cost for one year.

So much content from so called Digital Marketing Professionals is fluff or recycled from the true thought leaders. Who are the real influencers in New York? That is who you need to associate with and build relationships. They will be able to help support you and connect you to the other influencers and build your network. Focus on quality and not quantity too!

Work with recruiting professionals in New York

Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in New York. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?

It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in New York this data needs to be translated into something the business leaders can understand and make decisions.

Get the respect you deserve

Learn about the entire business ecosystem

Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the New York. Community engagement and events are very important to digital marketers, especially Social Media Managers.

You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in New York and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.

Drive successful Digital Marketing campaigns

Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in New York or New York, and even the country or world and relate them to the brand strategy.

You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in New York determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.

Become an influencer in New York

Becoming an influencer is a great way to help you build your personal brand. Take a look around New York and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.

As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.

Become a mentor and help other Digital Marketers in New York

As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in New York is always important as they are assets to the local economy.

Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in New York.

About New York in New York

Area map of New York, for Digital Marketing

Wall Street. The Media Capital of the Universe. Global Destination. New York has it all, the center of commercial, financial, arts & culture.  Lady Liberty smiles on big opportunities in the Big Apple, a resilience that proudly honors the fallen Trade Towers and rebuilt national heritage. Silicon Alley is the tech industry sphere of dominant influence as well as proximity to transatlantic fiber optic trunk lines. Industry icon Verizon captained a multi-billion fiber optic  telecommunications upgrade throughout Gotham.

The Biotech industry sector also surges hosted by Johnson & Johnson, Pfizer and Eli Lilly.

Healthcare, Real Estate and Manufacturing bolster industry sectors. Trade reigns amid UN headquarters anchoring international presence including the predominant globally critical Port of New York.  One of every ten private sector jobs is often with an international entity.

An empire that features a marketplace ADI that sports leagues covet as it hosts NFL,  MLB and NBA headquarters.

Often called "the media capital of the world", NYC boasts than 200 newspapers and 350 consumer magazines maintain corporate office presence -- these days also accounting for the surge of digital demand.

Top digital agencies include  The AMP Agency, Fuel Online, Blue Fountain, Thrive Internet and Fishbat.

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