Digital Marketing in Houston, TX
There are lots of digital marketing opportunities in the Houston market, from high-tech businesses, top industry brands, and innovative start-ups. Also, in Houston you will find some of the best digital agencies and digital marketing professionals with excellent skill sets. For your personal brand, career, skills, Houston is a great place too. Resources like top educational institutions, professional digital marketing organizations, experienced mentors, testing & certifications centers, and more. Houston can bring your career or business from start-up to wall street!
Testing Centers in Houston• American Medical Institute
• Business Communication Solutions
• eConsortium Group
• Houston Community College - NE Learning Hub
• Houston Community College - South Campus
• Houston Language Institute
• Houston's Training and Education Center
• Jay's Technical Institute
• Lone Star College - University Park
• Lone Star College Systems - Greenspoint Center
• Lone Star College-Fairbanks Center
• Milestone Technical Institute
• MyComputerCareer- Houston 2nd Site
• New Horizons Computer Learning Center
• Pearson Professional Centers-Houston (NW) TX
• Pearson Professional Centers-Houston (Uptown) TX
• Pearson Professional Centers-Houston North (1960W)
• Pearson Professional Centers-Houston(SE) TX
• Pioneer School of Health
• Principle Information Technology
• Remington College - North Houston Campus
• Royal Technocrats Inc
• Tactix of Houston
• Test Center USA - West Houston
• Test Center USA, Inc (North Houston Location)
• Texas Southern University Testing Center
• University of Houston - Downtown
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Upcoming events in Houston• DigiMarCon South
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Newest jobs in Houston• Senior Product Marketing Manager for Wolters Kluwer Houston
• Digital Marketing Manager for Houston Grand Opera
• Sr. Marketing Manager for Thermo Fisher Scientific
• Jr. Digital Marketing Coordinator
• Digital Marketing Strategy Manager
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Digital Marketing Courses
Get the right training
Right here in Houston there are training facilities for Digital Marketing. Along with Testing Centers where you can take your professional digital marketing certification exams or other examinations.
Training is so important, and digital marketers are now understanding that they will need to continue their commitment if they want to be considered professional digital marketers in Houston. Make sure you get the right training as there is a lot of fluff or “sales” like content available.
Gain the right skills
In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With Houston being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.
Right sizing or upskilling is some terms that you may here in Houston as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.
Lead the team
Houston has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the Texas.
What is leadership? How does one who is in Digital Marketing in Houston become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.
Work right here in Houston
Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Houston. With Houston being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.
Just look at all the opportunities in Houston. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Houston, as it is one of the top 50 major metropolitan markets.
Get the job you want
In a major marketing like Houston, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.
Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Houston. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.
Earn more by getting certified
Certified professionals in most cases earn more money. Most likely true in Houston as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.
Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in Houston as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.
Work with recruiting professionals in Houston
Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Houston. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?
It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Houston this data needs to be translated into something the business leaders can understand and make decisions.
Get the respect you deserve
Validate your experience
Many digital marketers have years of practical experience but it is difficult to quantify that experience for hiring managers or companies that are looking to engage your services in Houston. By completing a digital marketing certification, you can validate your experience and build your authority.
When there is an emerging market. Those who benefit are those who work hard at creating authority for themselves and the entire industry. However, one important need for that authority is validation. Digital Marketing Certifications can validate your experience and get you recognized in Houston or throughout the globe.
Learn about the entire business ecosystem
Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Houston. Community engagement and events are very important to digital marketers, especially Social Media Managers.
You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Houston and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.
Drive successful Digital Marketing campaigns
Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Houston or Texas, and even the country or world and relate them to the brand strategy.
You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Houston determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.
With leadership comes responsibility.
As a professional digital marketer in Houston, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.
How many Digital Marketing Managers or executive roles are in Houston? How many on average staff members make up the digital marketing team at companies in Houston? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.
Become an influencer in Houston
Becoming an influencer is a great way to help you build your personal brand. Take a look around Houston and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.
As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.
Become a mentor and help other Digital Marketers in Houston
As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Houston is always important as they are assets to the local economy.
Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Houston.
About Houston in Texas
The city of Houston, or H-Town as the locals call it is a great place for a digital marketing career. With a growing population and now about 7 Million residents and a nice blend of demographics. Over 145 languages are spoken in Houston, which is just behind New York and Los Angeles.
The employment opportunity in Houston is also growing beyond its world class oil and gas industry to others. Over 20 Fortune 500 companies are headquartered in Houston. The GDP of Houston is expected to grow about 2.9% for the next 20 years!
Home to The Texas Medical Center the worlds largest medical complex and other world class companies like BP, ConocoPhillips, Halliburton, Minute Maid, Sysco, and Waste Management. Digital Marketers are in need to help this growing city. Top Digital Agencies in Houston include, Adhere Creative, AdvantixDigital, Satori Marketing, and SEMCentric. Houston was named one of the best cities for Millennials by The Langston Co. Digital Marketers are going strong in H-Town!