Digital Marketing in Irvine, CA
Are you a digital marketer? Or would like to explore a career in digital marketing? Then Irvine may be a good place for you to consider. Below you will find resources that will help you find jobs at top digital agencies or brands. Also, you can check out some of the events that are coming to Irvine to see if they are right for you. One consideration to factor in if you are staying or bringing your skills to Irvine is what type of support is available from government, industry, and educational institutions. Chief Internet Marketer has done some research and believes Irvine can support just about any type of dream you may have.
Newest jobs in Irvine
• Director, Content Partnerships & Bus Dev for Comcast• Digital Marketing Manager - Influencer Marketing for RampUp
• Chief Internet Marketer
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Digital Marketing Courses
Proctored Exams Add Credibility
If you are looking at a high value digital marketing certification in Irvine, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.
How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Irvine to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!
Get the job you want
Earn more by getting certified
Certified professionals in most cases earn more money. Most likely true in Irvine as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.
Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in Irvine as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.
Work with recruiting professionals in Irvine
Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Irvine. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?
It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Irvine this data needs to be translated into something the business leaders can understand and make decisions.
Get the respect you deserve
Learn about the entire business ecosystem
Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Irvine. Community engagement and events are very important to digital marketers, especially Social Media Managers.
You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Irvine and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.
Drive successful Digital Marketing campaigns
Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Irvine or California, and even the country or world and relate them to the brand strategy.
You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Irvine determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.
Become a mentor and help other Digital Marketers in Irvine
As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Irvine is always important as they are assets to the local economy.
Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Irvine.
About Irvine in California
A master planned community, Irvine was incorporated in 1971. Key industry sectors include technology and semiconductors, and also prime filming locations.
Top local companies also include NA headquarters for KIA Motors. Top local employers include Blizzard Entertainment, Edwards Lifesciences, Parker-Hannifin and Thales Avionics. Economic development focus is on attracting, incubating and retaining local business growth, as well as supporting international business. An Eco initiative is Healthy City, Healthy Planet dedicated to community sustainability.
Trending tech startups include Cylance: a cybersecurity portal developed by former McAfee executives incorporating AI and machine learning. Acorns: a micro-investing platform, and Cloudvirga: a mortgage point-of-sale (POS) platform. Top digital agencies include: Huntington Pacific Media, Gigasavvy and 454 Creative.
Points of interest include the Ayn Rand Institute, museums, scenic trails and great local dining.