Digital Marketing in Baltimore, MD
Often times in Baltimore one could get lost with all the activities in Digital Marketing. From small specialized meetings for left-handed Search Engine Optimization specialists to major industry events covering all things digital. Chief Internet Marketer wants to help you navigate what Baltimore has to offer you as a digital marketing professional. Jobs, events, agencies, educational options, brands, capital, and more information about local resources in Baltimore are listed below.
Testing Centers in Baltimore• Comm College of Baltimore Cnty - Essex Cert Center
• Digit All City
• Digit All City
• FatCat Studios, Inc.
• Pearson Professional Centers-Baltimore MD
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Newest jobs in Baltimore• Strategic Digital Marketing Specialist for CGI Federal
• Senior Account Executive - Digital
• Senior Online Search Marketing Specialist
• Digital Marketing Manager
• Sr. Manager of Marketing
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Digital Marketing Courses
Get the right training
Right here in Baltimore there are training facilities for Digital Marketing. Along with Testing Centers where you can take your professional digital marketing certification exams or other examinations.
Training is so important, and digital marketers are now understanding that they will need to continue their commitment if they want to be considered professional digital marketers in Baltimore. Make sure you get the right training as there is a lot of fluff or “sales” like content available.
Lead the team
Baltimore has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the Maryland.
What is leadership? How does one who is in Digital Marketing in Baltimore become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.
Work right here in Baltimore
Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Baltimore. With Baltimore being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.
Just look at all the opportunities in Baltimore. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Baltimore, as it is one of the top 50 major metropolitan markets.
Proctored Exams Add Credibility
If you are looking at a high value digital marketing certification in Baltimore, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.
How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Baltimore to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!
Get the job you want
In a major marketing like Baltimore, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.
Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Baltimore. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.
Become a Professional Digital Marketer
Baltimore is in need of digital marketing professionals, just like most of the country. By working towards a professional certification you will be putting yourself ahead of others and win many more opportunities. Get certified and be a leader throughout Maryland.
The industry is beginning a revolution right now, and those who don’t get the skills and continue to expand them will be left behind and potentially automated out of a position. Look through the jobs in Baltimore, see the trend? Higher tech, data, and analytic skills seem to be the trend. Proven track records in work and academics. Validate your career by becoming a certified digital marketing professional.
Earn more by getting certified
Certified professionals in most cases earn more money. Most likely true in Baltimore as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.
Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in Baltimore as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.
Fight for the Digital Marketing Opportunity
As you know it is competitive in the business world. It is also competitive in Digital Marketing, especially in Baltimore where many people know each other. What are you doing to help your career? You must stay on top of it if you want to win. When spending your time on your career find the right path and opportunity for you and go out and get it.
Digital Marketing Jobs will be abundant in Baltimore for some time to come. Great organizations are located right here, and they need your help. As a certified professional digital marketer with validation from industry leaders you will automatically be in the forefront to win your next career move.
Getting Digital Marketing Support in Baltimore
Maybe Baltimore is leading the way or following. But in Digital Marketing as you know there is always so much going on that you need resources to keep you in the loop. Are you staying up to date with trends? If you are enrolled into CIM’s courses you get access to some of the best digital marketing content available at no cost for one year.
So much content from so called Digital Marketing Professionals is fluff or recycled from the true thought leaders. Who are the real influencers in Baltimore? That is who you need to associate with and build relationships. They will be able to help support you and connect you to the other influencers and build your network. Focus on quality and not quantity too!
Work with recruiting professionals in Baltimore
Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Baltimore. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?
It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Baltimore this data needs to be translated into something the business leaders can understand and make decisions.
Get the respect you deserve
Validate your experience
Many digital marketers have years of practical experience but it is difficult to quantify that experience for hiring managers or companies that are looking to engage your services in Baltimore. By completing a digital marketing certification, you can validate your experience and build your authority.
When there is an emerging market. Those who benefit are those who work hard at creating authority for themselves and the entire industry. However, one important need for that authority is validation. Digital Marketing Certifications can validate your experience and get you recognized in Baltimore or throughout the globe.
Learn about the entire business ecosystem
Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Baltimore. Community engagement and events are very important to digital marketers, especially Social Media Managers.
You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Baltimore and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.
With leadership comes responsibility.
As a professional digital marketer in Baltimore, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.
How many Digital Marketing Managers or executive roles are in Baltimore? How many on average staff members make up the digital marketing team at companies in Baltimore? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.
Become an influencer in Baltimore
Becoming an influencer is a great way to help you build your personal brand. Take a look around Baltimore and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.
As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.
Become a mentor and help other Digital Marketers in Baltimore
As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Baltimore is always important as they are assets to the local economy.
Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Baltimore.
About Baltimore in Maryland
As the 20th largest municipal area, Baltimore presents enviable location amid the Washington DC corridor and short commute to NYC, Philadelphia and Boston while also presenting modern municipal growth amid its natural harbor area tourism development.
Acclaimed healthcare flourishes with top providers as John Hopkins, MedStar Health and University of Maryland Health System. Military, IT and Defense sector includes Fort Meade and Aberdeen Proving Ground as well as prominent contractors as Northrop Grumman, Lockheed Martin, and Booz Allen Hamilton.
Charm City also appears a proving ground to harbor best trends in tech startups including ZeroFOX, Blispay, Protenus and Terbium Labs. Trending digital shops include High Rock Studios, Goldiata Creative and Absolute Perfection Media.