Digital Marketing in Portland, OR
Are you a digital marketer? Or would like to explore a career in digital marketing? Then Portland may be a good place for you to consider. Below you will find resources that will help you find jobs at top digital agencies or brands. Also, you can check out some of the events that are coming to Portland to see if they are right for you. One consideration to factor in if you are staying or bringing your skills to Portland is what type of support is available from government, industry, and educational institutions. Chief Internet Marketer has done some research and believes Portland can support just about any type of dream you may have.
Testing Centers in Portland• Pearson Professional Centers-Portland OR
• Portland Comm College - Cascade Campus Testing Ctr
• SE Works, Inc.
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Newest jobs in Portland• Sr. Digital Products & Marketing Manager for Tillamook
• Senior Paid Search Manager
• Senior Marketing Manager
• Senior Director Digital Marketplace for Nike
• Digital Marketing Manager
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Digital Marketing Courses
Get the right training
Right here in Portland there are training facilities for Digital Marketing. Along with Testing Centers where you can take your professional digital marketing certification exams or other examinations.
Training is so important, and digital marketers are now understanding that they will need to continue their commitment if they want to be considered professional digital marketers in Portland. Make sure you get the right training as there is a lot of fluff or “sales” like content available.
Lead the team
Portland has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the Oregon.
What is leadership? How does one who is in Digital Marketing in Portland become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.
Work right here in Portland
Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Portland. With Portland being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.
Just look at all the opportunities in Portland. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Portland, as it is one of the top 50 major metropolitan markets.
Right Training - Right Here in Portland
With digital marketing and all the technology available you can get the right training in Portland. Online Courses, Online Seminars, Videos and more. But it is necessary to find the right training for you. Lots of sales pitches promising skills.
Lots of different companies in Portland offer training. From educational institutions to private sector training facilities. Many of them can be very good, however in Digital Marketing Training there are a lot that offer general overviews based on older skills and examples. It is important to make sure the content of the course is fresh and backed by industry leaders.
Get the job you want
In a major marketing like Portland, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.
Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Portland. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.
Earn more by getting certified
Certified professionals in most cases earn more money. Most likely true in Portland as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.
Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in Portland as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.
Work with recruiting professionals in Portland
Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Portland. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?
It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Portland this data needs to be translated into something the business leaders can understand and make decisions.
Get the respect you deserve
Drive successful Digital Marketing campaigns
Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Portland or Oregon, and even the country or world and relate them to the brand strategy.
You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Portland determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.
With leadership comes responsibility.
As a professional digital marketer in Portland, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.
How many Digital Marketing Managers or executive roles are in Portland? How many on average staff members make up the digital marketing team at companies in Portland? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.
Become an influencer in Portland
Becoming an influencer is a great way to help you build your personal brand. Take a look around Portland and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.
As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.
Become a mentor and help other Digital Marketers in Portland
As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Portland is always important as they are assets to the local economy.
Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Portland.
About Portland in Oregon
Parks and paths, coffeehouses and microbreweries, travel Portland. Just do it.
The great Northwest provides an organic base for natural resources harvested as fisheries, agriculture and lumber, plus scenic tourism.
Best known corporate presence includes Nike, Daimler North American and home base for Banfield Pet Hospitals. Portland economic growth continues to outpace the state due to its youth-oriented workforce. Often called the "Silicon Forest" the tech scene in Portland pulses with future-proof potential. Best tech start-ups include Vacasa, Urban Airship, Act-On Software and Twistlock. Top digital shops include Greybox and Mad Fish Digital.