Digital Marketing in Atlanta, GA

Digital Marketing in Atlanta, GA

A photograph taken in Georgia, for Atlanta Digital Marketing

There are lots of digital marketing opportunities in the Atlanta market, from high-tech businesses, top industry brands, and innovative start-ups. Also, in Atlanta you will find some of the best digital agencies and digital marketing professionals with excellent skill sets. For your personal brand, career, skills, Atlanta is a great place too. Resources like top educational institutions, professional digital marketing organizations, experienced mentors, testing & certifications centers, and more. Atlanta can bring your career or business from start-up to wall street!

Testing Centers in Atlanta

Advanced Technology Group
Atlanta Technical College
Dover Training Institute
Pearson Professional Centers-Atlanta (North) GA
Pearson Professional Centers-Atlanta GA
PWC Training- College Park
R & R Testing Services
Sheltering Arms Early Education & Family Centers
Xtreme Solutions, Inc
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Upcoming events in Atlanta

Digital Marketing Summit - Atlanta
Digital Summit: Atlanta
The Social Shake-Up
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Newest jobs in Atlanta

Senior Marketing Manager for FLS Transportation
Senior Paid Media Specialist for Deluxe
Senior Paid Media Manager for Code42
Staff VP Market Strategy/Insights (Medicare Marketing) for Anthem
Director of Marketing - Bilingual for ClientSolv
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Digital Marketing Courses

Gain the right skills

In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With Atlanta being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.

Right sizing or upskilling is some terms that you may here in Atlanta as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.

Right Training - Right Here in Atlanta

With digital marketing and all the technology available you can get the right training in Atlanta. Online Courses, Online Seminars, Videos and more. But it is necessary to find the right training for you. Lots of sales pitches promising skills.

Lots of different companies in Atlanta offer training. From educational institutions to private sector training facilities. Many of them can be very good, however in Digital Marketing Training there are a lot that offer general overviews based on older skills and examples. It is important to make sure the content of the course is fresh and backed by industry leaders.

Proctored Exams Add Credibility

If you are looking at a high value digital marketing certification in Atlanta, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.

How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Atlanta to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!

Get the job you want

In a major marketing like Atlanta, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.

Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Atlanta. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.

Become a Professional Digital Marketer

Atlanta is in need of digital marketing professionals, just like most of the country. By working towards a professional certification you will be putting yourself ahead of others and win many more opportunities. Get certified and be a leader throughout Georgia.

The industry is beginning a revolution right now, and those who don’t get the skills and continue to expand them will be left behind and potentially automated out of a position. Look through the jobs in Atlanta, see the trend? Higher tech, data, and analytic skills seem to be the trend. Proven track records in work and academics. Validate your career by becoming a certified digital marketing professional.

Earn more by getting certified

Certified professionals in most cases earn more money. Most likely true in Atlanta as well. The industry is looking to validate skill sets now as it matures. So, similar to other technical certifications like Microsoft. A certification in digital marketing validates your skill set and you can demand premium compensation.

Income is usually based off of many criteria. But one of those main contributing factors is your skills. Upskill and validate those skills through a certification and remain highly compensated for the value you provide. You will especially notice this in Atlanta as digital marketing credentials are now way more defined than just five years ago. By committing to get certified it tells the world that you are serious about your career.

Getting Digital Marketing Support in Atlanta

Maybe Atlanta is leading the way or following. But in Digital Marketing as you know there is always so much going on that you need resources to keep you in the loop. Are you staying up to date with trends? If you are enrolled into CIM’s courses you get access to some of the best digital marketing content available at no cost for one year.

So much content from so called Digital Marketing Professionals is fluff or recycled from the true thought leaders. Who are the real influencers in Atlanta? That is who you need to associate with and build relationships. They will be able to help support you and connect you to the other influencers and build your network. Focus on quality and not quantity too!

Work with recruiting professionals in Atlanta

Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Atlanta. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?

It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Atlanta this data needs to be translated into something the business leaders can understand and make decisions.

Get the respect you deserve

Learn about the entire business ecosystem

Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Atlanta. Community engagement and events are very important to digital marketers, especially Social Media Managers.

You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Atlanta and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.

With leadership comes responsibility.

As a professional digital marketer in Atlanta, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.

How many Digital Marketing Managers or executive roles are in Atlanta? How many on average staff members make up the digital marketing team at companies in Atlanta? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.

Become an influencer in Atlanta

Becoming an influencer is a great way to help you build your personal brand. Take a look around Atlanta and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.

As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.

About Atlanta in Georgia

Area map of Atlanta, for Digital Marketing

Greetings from The Big Peach, Atlanta is home to CNN, Pepsi Cola and the National Center for Civil and Human Rights. Fortune 500 companies presence includes Home Depot, UPS and Delta Airlines and SunTrust Banks.

Site Selection Magazine named Georgia as the best state to do business for the sixth consecutive year.  Economic development initiatives include small business programs, Women's Entrepreneurship and the Creative Industries Exchange that will assist rising leadership in music hone their talents and acquire smart business growth.

Culture Vultures will be charmed by Southern azaleas and magnolias, antebellum plantation tours and modern world class dining and the arts.

Top tech startups include ShareCare ( digital health ) Rubicon Local ( smart city solutions ) T5 Data Centers, Pindrop ( voice identity/ security ) and Ionic Security ( internet trust )

Local A-Town industry names FortyFour as the ranking indie digital agency, other top shops include Eastmont Group, Arketi Group and Marsden Marketing.