Digital Marketing in Atlanta, GA
There are lots of digital marketing opportunities in the Atlanta market, from high-tech businesses, top industry brands, and innovative start-ups. Also, in Atlanta you will find some of the best digital agencies and digital marketing professionals with excellent skill sets. For your personal brand, career, skills, Atlanta is a great place too. Resources like top educational institutions, professional digital marketing organizations, experienced mentors, testing & certifications centers, and more. Atlanta can bring your career or business from start-up to wall street!
Testing Centers in Atlanta
• Advanced Technology Group• Atlanta Technical College
• Dover Training Institute
• Pearson Professional Centers-Atlanta (North) GA
• Pearson Professional Centers-Atlanta GA
• PWC Training- College Park
• R & R Testing Services
• Sheltering Arms Early Education & Family Centers
• Xtreme Solutions, Inc
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Upcoming events in Atlanta
• Digital Marketing Summit - Atlanta• Digital Summit: Atlanta
• The Social Shake-Up
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Newest jobs in Atlanta
• Senior Marketing Manager for FLS Transportation• Senior Paid Media Specialist for Deluxe
• Senior Paid Media Manager for Code42
• Staff VP Market Strategy/Insights (Medicare Marketing) for Anthem
• Director of Marketing - Bilingual for ClientSolv
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Digital Marketing Courses
Gain the right skills
In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With Atlanta being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.
Right sizing or upskilling is some terms that you may here in Atlanta as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.
Lead the team
Atlanta has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the Georgia.
What is leadership? How does one who is in Digital Marketing in Atlanta become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.
Work right here in Atlanta
Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Atlanta. With Atlanta being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.
Just look at all the opportunities in Atlanta. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Atlanta, as it is one of the top 50 major metropolitan markets.
Proctored Exams Add Credibility
If you are looking at a high value digital marketing certification in Atlanta, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.
How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Atlanta to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!
Get the job you want
In a major marketing like Atlanta, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.
Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Atlanta. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.
Fight for the Digital Marketing Opportunity
As you know it is competitive in the business world. It is also competitive in Digital Marketing, especially in Atlanta where many people know each other. What are you doing to help your career? You must stay on top of it if you want to win. When spending your time on your career find the right path and opportunity for you and go out and get it.
Digital Marketing Jobs will be abundant in Atlanta for some time to come. Great organizations are located right here, and they need your help. As a certified professional digital marketer with validation from industry leaders you will automatically be in the forefront to win your next career move.
Getting Digital Marketing Support in Atlanta
Maybe Atlanta is leading the way or following. But in Digital Marketing as you know there is always so much going on that you need resources to keep you in the loop. Are you staying up to date with trends? If you are enrolled into CIM’s courses you get access to some of the best digital marketing content available at no cost for one year.
So much content from so called Digital Marketing Professionals is fluff or recycled from the true thought leaders. Who are the real influencers in Atlanta? That is who you need to associate with and build relationships. They will be able to help support you and connect you to the other influencers and build your network. Focus on quality and not quantity too!
Get the respect you deserve
Learn about the entire business ecosystem
Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Atlanta. Community engagement and events are very important to digital marketers, especially Social Media Managers.
You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Atlanta and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.
With leadership comes responsibility.
As a professional digital marketer in Atlanta, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.
How many Digital Marketing Managers or executive roles are in Atlanta? How many on average staff members make up the digital marketing team at companies in Atlanta? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.
Become an influencer in Atlanta
Becoming an influencer is a great way to help you build your personal brand. Take a look around Atlanta and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.
As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.
Become a mentor and help other Digital Marketers in Atlanta
As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Atlanta is always important as they are assets to the local economy.
Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Atlanta.
About Atlanta in Georgia
Greetings from The Big Peach, Atlanta is home to CNN, Pepsi Cola and the National Center for Civil and Human Rights. Fortune 500 companies presence includes Home Depot, UPS and Delta Airlines and SunTrust Banks.
Site Selection Magazine named Georgia as the best state to do business for the sixth consecutive year. Economic development initiatives include small business programs, Women's Entrepreneurship and the Creative Industries Exchange that will assist rising leadership in music hone their talents and acquire smart business growth.
Culture Vultures will be charmed by Southern azaleas and magnolias, antebellum plantation tours and modern world class dining and the arts.
Top tech startups include ShareCare ( digital health ) Rubicon Local ( smart city solutions ) T5 Data Centers, Pindrop ( voice identity/ security ) and Ionic Security ( internet trust )
Local A-Town industry names FortyFour as the ranking indie digital agency, other top shops include Eastmont Group, Arketi Group and Marsden Marketing.