Digital Marketing in Charlotte, NC

Digital Marketing in Charlotte, NC

A photograph taken in North Carolina, for Charlotte Digital Marketing

Often times in Charlotte one could get lost with all the activities in Digital Marketing. From small specialized meetings for left-handed Search Engine Optimization specialists to major industry events covering all things digital. Chief Internet Marketer wants to help you navigate what Charlotte has to offer you as a digital marketing professional. Jobs, events, agencies, educational options, brands, capital, and more information about local resources in Charlotte are listed below.

Testing Centers in Charlotte

A BCY Solution
ABS Career Training & Testing Center
Central Piedmont Community College
ECPI University
MyComputerCareer.com
NC Elite Career Services of Charlotte
New Horizons Computer Learning Center
Pearson Professional Centers-Charlotte NC
Pearson Professional Centers-Charlotte(East-Hwy74)
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Upcoming events in Charlotte

Digital Summit Charlotte
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Newest jobs in Charlotte

Digital Marketing Specialist Sr for Novant Health
Digital Marketing Project Manager
Digital Marketing Director
Marketing Manager for Sherpa
Digital Marketing Manager In Charlotte
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Digital Marketing Courses

Get the right training

Right here in Charlotte there are training facilities for Digital Marketing. Along with Testing Centers where you can take your professional digital marketing certification exams or other examinations.

Training is so important, and digital marketers are now understanding that they will need to continue their commitment if they want to be considered professional digital marketers in Charlotte. Make sure you get the right training as there is a lot of fluff or “sales” like content available.

Gain the right skills

In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With Charlotte being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.

Right sizing or upskilling is some terms that you may here in Charlotte as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.

Lead the team

Charlotte has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the North Carolina.

What is leadership? How does one who is in Digital Marketing in Charlotte become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.

Work right here in Charlotte

Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Charlotte. With Charlotte being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.

Just look at all the opportunities in Charlotte. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Charlotte, as it is one of the top 50 major metropolitan markets.

Get the job you want

In a major marketing like Charlotte, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.

Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Charlotte. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.

Become a Professional Digital Marketer

Charlotte is in need of digital marketing professionals, just like most of the country. By working towards a professional certification you will be putting yourself ahead of others and win many more opportunities. Get certified and be a leader throughout North Carolina.

The industry is beginning a revolution right now, and those who don’t get the skills and continue to expand them will be left behind and potentially automated out of a position. Look through the jobs in Charlotte, see the trend? Higher tech, data, and analytic skills seem to be the trend. Proven track records in work and academics. Validate your career by becoming a certified digital marketing professional.

Fight for the Digital Marketing Opportunity

As you know it is competitive in the business world. It is also competitive in Digital Marketing, especially in Charlotte where many people know each other. What are you doing to help your career? You must stay on top of it if you want to win. When spending your time on your career find the right path and opportunity for you and go out and get it.

Digital Marketing Jobs will be abundant in Charlotte for some time to come. Great organizations are located right here, and they need your help. As a certified professional digital marketer with validation from industry leaders you will automatically be in the forefront to win your next career move.

Work with recruiting professionals in Charlotte

Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Charlotte. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?

It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Charlotte this data needs to be translated into something the business leaders can understand and make decisions.

Get the respect you deserve

Learn about the entire business ecosystem

Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Charlotte. Community engagement and events are very important to digital marketers, especially Social Media Managers.

You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Charlotte and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.

Drive successful Digital Marketing campaigns

Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Charlotte or North Carolina, and even the country or world and relate them to the brand strategy.

You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Charlotte determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.

With leadership comes responsibility.

As a professional digital marketer in Charlotte, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.

How many Digital Marketing Managers or executive roles are in Charlotte? How many on average staff members make up the digital marketing team at companies in Charlotte? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.

Become an influencer in Charlotte

Becoming an influencer is a great way to help you build your personal brand. Take a look around Charlotte and earmark those that are making noise in the Digital Marketing world. Connect with them, follow them, and learn. Work on your thought leadership and be unique. Industry validation from education, experience and certifications will help you become that influencer.

As an influencer, it is important to stay on top of your game. Through a digital marketing certification and continued education in the industry you will be able to continue leading the way. Make sure that you have an original content plan as influencers need to maintain credibility.

Become a mentor and help other Digital Marketers in Charlotte

As your career evolves and you earn the respect in the community. Be sure to give back and take on a few younger talents. Guide them and help their careers grow. Not only will it help them, it will help you in many ways. Plus keeping talent in Charlotte is always important as they are assets to the local economy.

Your skills are valuable and can lead you to a successful career in Digital Marketing or something else. But, leaving a legacy of future digital marketers whom you have influenced can be even more rewarding. Think long-term and how you can share your treasures with others in Charlotte.

About Charlotte in North Carolina

Area map of Charlotte, for Digital Marketing

Rev up on the go in Charlotte amid fast track economic growth: banking, real estate, tech sector + Southern hospitality destination for the arts, NASCAR racing and great golf. And great site selection to host major political conventions and recent host to the NBA All-Star game weekend.  

Tourism funds initiative to spur other continued economic growth.

Considered as the third fastest growing major city, Charlotte has been tagged a "gamma" global city by the Globalization and World Cities Research Network think tank.

Major industries include hosting corporate headquarters of the Bank of America and East Coast operations for Wells Fargo and situating the Queen City as the second largest banking center since 1995. Phenomenal growth projects equally fast growing digital workforce.  Top Charlotte digital agencies include Atypic, Ironpaper and Union.

More Resources in North Carolina

  • Durham - North Carolina
  • Greensboro - North Carolina
  • Raleigh - North Carolina
  • Winston-Salem - North Carolina