Digital Marketing in Charlotte, NC

Digital Marketing in Charlotte, NC

A photograph taken in North Carolina, for Charlotte Digital Marketing

There are lots of digital marketing opportunities in the Charlotte market, from high-tech businesses, top industry brands, and innovative start-ups. Also, in Charlotte you will find some of the best digital agencies and digital marketing professionals with excellent skill sets. For your personal brand, career, skills, Charlotte is a great place too. Resources like top educational institutions, professional digital marketing organizations, experienced mentors, testing & certifications centers, and more. Charlotte can bring your career or business from start-up to wall street!

Testing Centers in Charlotte

A BCY Solution
ABS Career Training & Testing Center
Central Piedmont Community College
ECPI University
MyComputerCareer.com
NC Elite Career Services of Charlotte
New Horizons Computer Learning Center
Pearson Professional Centers-Charlotte NC
Pearson Professional Centers-Charlotte(East-Hwy74)
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Upcoming events in Charlotte

Digital Summit Charlotte
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Newest jobs in Charlotte

Digital Marketing Specialist Sr for Novant Health
Digital Marketing Project Manager
Digital Marketing Director
Marketing Manager for Sherpa
Digital Marketing Manager In Charlotte
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Digital Marketing Courses

Get the right training

Right here in Charlotte there are training facilities for Digital Marketing. Along with Testing Centers where you can take your professional digital marketing certification exams or other examinations.

Training is so important, and digital marketers are now understanding that they will need to continue their commitment if they want to be considered professional digital marketers in Charlotte. Make sure you get the right training as there is a lot of fluff or “sales” like content available.

Work right here in Charlotte

Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Charlotte. With Charlotte being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.

Just look at all the opportunities in Charlotte. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Charlotte, as it is one of the top 50 major metropolitan markets.

Proctored Exams Add Credibility

If you are looking at a high value digital marketing certification in Charlotte, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.

How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Charlotte to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!

Get the job you want

In a major marketing like Charlotte, you should be able to get the job you want. The skills needed are becoming more demanding and technical in nature. However, with the proper training and certification, you will find that digital marketing opportunities are abundant.

Just like you did in school, to determine your career. You should do to get the job you want. Make sure you research all the opportunities in Charlotte. Look at the industries available as well. Do you fit a big retail brand or maybe a company that is more business to business. Those who get a certification in digital marketing can usually choose.

Become a Professional Digital Marketer

Charlotte is in need of digital marketing professionals, just like most of the country. By working towards a professional certification you will be putting yourself ahead of others and win many more opportunities. Get certified and be a leader throughout North Carolina.

The industry is beginning a revolution right now, and those who don’t get the skills and continue to expand them will be left behind and potentially automated out of a position. Look through the jobs in Charlotte, see the trend? Higher tech, data, and analytic skills seem to be the trend. Proven track records in work and academics. Validate your career by becoming a certified digital marketing professional.

Getting Digital Marketing Support in Charlotte

Maybe Charlotte is leading the way or following. But in Digital Marketing as you know there is always so much going on that you need resources to keep you in the loop. Are you staying up to date with trends? If you are enrolled into CIM’s courses you get access to some of the best digital marketing content available at no cost for one year.

So much content from so called Digital Marketing Professionals is fluff or recycled from the true thought leaders. Who are the real influencers in Charlotte? That is who you need to associate with and build relationships. They will be able to help support you and connect you to the other influencers and build your network. Focus on quality and not quantity too!

Work with recruiting professionals in Charlotte

Digital Marketing Jobs are hot and will continue to do so. There are many recruiters looking for certified professionals in Charlotte. Do your diligence if considering a move. Are they professionals? Are they focused in the Digital Marketing sector? Do they know the Client and the roll well? How many other Digital Marketing Professionals have they placed?

It is always good to build relationships with recruiters and hiring managers. They understand the trends and what companies are looking for in candidates. Is it more hard skills or soft skills that are in demand. Currently the trend in Digital Marketing is hard skills as data and analytics is so important. But, at every company in Charlotte this data needs to be translated into something the business leaders can understand and make decisions.

Get the respect you deserve

Learn about the entire business ecosystem

Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Charlotte. Community engagement and events are very important to digital marketers, especially Social Media Managers.

You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Charlotte and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.

Drive successful Digital Marketing campaigns

Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Charlotte or North Carolina, and even the country or world and relate them to the brand strategy.

You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Charlotte determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.

With leadership comes responsibility.

As a professional digital marketer in Charlotte, you most likely will be in management. This is a skill in itself. However, if you have successfully completed CIM’s certification you will be ready to take on that responsibility. The courses fundamental concepts and deep dive into strategy has set you up to scale your abilities.

How many Digital Marketing Managers or executive roles are in Charlotte? How many on average staff members make up the digital marketing team at companies in Charlotte? You should research this and know this if you're considering leadership responsibilities. Managing a staff of a few or 20 takes on much different skills. You may want to consider some management training if you want to run a team of 10, 20, or more for a company.

About Charlotte in North Carolina

Area map of Charlotte, for Digital Marketing

Rev up on the go in Charlotte amid fast track economic growth: banking, real estate, tech sector + Southern hospitality destination for the arts, NASCAR racing and great golf. And great site selection to host major political conventions and recent host to the NBA All-Star game weekend.  

Tourism funds initiative to spur other continued economic growth.

Considered as the third fastest growing major city, Charlotte has been tagged a "gamma" global city by the Globalization and World Cities Research Network think tank.

Major industries include hosting corporate headquarters of the Bank of America and East Coast operations for Wells Fargo and situating the Queen City as the second largest banking center since 1995. Phenomenal growth projects equally fast growing digital workforce.  Top Charlotte digital agencies include Atypic, Ironpaper and Union.

More Resources in North Carolina

  • Durham - North Carolina
  • Greensboro - North Carolina
  • Raleigh - North Carolina
  • Winston-Salem - North Carolina