Digital Marketing in Durham, NC

Digital Marketing in Durham, NC

A photograph taken in North Carolina, for Durham Digital Marketing

Are you a digital marketer? Or would like to explore a career in digital marketing? Then Durham may be a good place for you to consider. Below you will find resources that will help you find jobs at top digital agencies or brands. Also, you can check out some of the events that are coming to Durham to see if they are right for you. One consideration to factor in if you are staying or bringing your skills to Durham is what type of support is available from government, industry, and educational institutions. Chief Internet Marketer has done some research and believes Durham can support just about any type of dream you may have.

Testing Centers in Durham

Carolina Career College
North Carolina Central University
Pearson Professional Centers-Durham NC
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Newest jobs in Durham

Digital Marketing Specialist
Digital Marketing Analyst
Digital Marketing Director
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Digital Marketing Courses

Gain the right skills

In Digital Marketing like many other professions, there are hard skills and soft skills that you will acquire over time. Hard skills can be honed in and tested fairly easily to show proficiency. With Durham being a top 50 market, building the right skills in Digital Marketing can lead to a wonderful career with lots of opportunities.

Right sizing or upskilling is some terms that you may here in Durham as the information age continues to grow in areas like Digital Marketing and emerging technologies like Artificial Intelligence become more prevalent. By getting the right skills from accredited providers will help you continue to succeed.

Lead the team

Durham has an abundant number of top companies and brands that need digital marketing leadership. Continuing your commitment to upskill will most likely lead to management opportunities at these company’s or at others in the North Carolina.

What is leadership? How does one who is in Digital Marketing in Durham become a leader? There are many skills in leadership including hard skills like being able to manage a pay per click campaign. But, leaders also need soft skills like being able to present their findings properly. By getting a certification in digital marketing you will gain leadership skills in both disciplines.

Work right here in Durham

Often times digital marketers believe they need to go to California or New York to grow there career. But did you know there are great opportunities right here in Durham. With Durham being identified as a top 50 major marketing. There are many good opportunities in digital marketing right in your backyard.

Just look at all the opportunities in Durham. Great companies, great locations, growing need for professional digital marketers like you. Before you think Silicon Valley, make sure you check out all the opportunities in Durham, as it is one of the top 50 major metropolitan markets.

Right Training - Right Here in Durham

With digital marketing and all the technology available you can get the right training in Durham. Online Courses, Online Seminars, Videos and more. But it is necessary to find the right training for you. Lots of sales pitches promising skills.

Lots of different companies in Durham offer training. From educational institutions to private sector training facilities. Many of them can be very good, however in Digital Marketing Training there are a lot that offer general overviews based on older skills and examples. It is important to make sure the content of the course is fresh and backed by industry leaders.

Proctored Exams Add Credibility

If you are looking at a high value digital marketing certification in Durham, you must look at the testing mechanism. If it is online and not monitored at all, probably lower value credibility. Third party proctored exams are signs of quality as they charge fees to the course provider to manage this process.

How many online tests and quizzes have you taken? How many would be so easy to get some outside help on? Do you feel that a proctored exam where you go to a third part location in Durham to take your digital marketing certification testing would be a little more difficult? You bet, no help from outside and you even have to show your ID to prove it is you taking the exam!

Get the job you want

Get the respect you deserve

Validate your experience

Many digital marketers have years of practical experience but it is difficult to quantify that experience for hiring managers or companies that are looking to engage your services in Durham. By completing a digital marketing certification, you can validate your experience and build your authority.

When there is an emerging market. Those who benefit are those who work hard at creating authority for themselves and the entire industry. However, one important need for that authority is validation. Digital Marketing Certifications can validate your experience and get you recognized in Durham or throughout the globe.

Learn about the entire business ecosystem

Many digital marketers specialize in certain tactics like SEO or Pay Per Click. One advantage of completing a professional digital marketing certification is you will understand the entire brands ecosystem and how it translates into the marketing strategy. For example, how does the brand integrate into the Durham. Community engagement and events are very important to digital marketers, especially Social Media Managers.

You need top level buy in to succeed. If you don’t have it you will not be able to see the entire ecosystem. If you can not see that your digital marketing campaigns could fail. For example you are working for a retailer in Durham and the CEO is working on a new line of products. If you are not involved in that strategy early on could cause a delay. And a delay in retail especially in critical buying seasons could be very detrimental.

Drive successful Digital Marketing campaigns

Often times digital marketing becomes a silo. Tech guys handle the web site, writers help with content, and creatives make things pretty. However, a professional digital marketers understand how to bring those talents together and drive a successful digital marketing campaign. This leadership can look at trends in Durham or North Carolina, and even the country or world and relate them to the brand strategy.

You want to build great campaigns. You want everyone to succeed. The truth is the ones that succeed have the resources necessary to succeed. When looking at the marketplace in Durham determine what the objectives of the brand is and make sure the resources that are available are in line. You can’t expect to triple sales with a digital marketing campaign if additional resources are not provided.

About Durham in North Carolina

Area map of Durham, for Digital Marketing

Part of the trending innovative Research Triangle and home to Duke University and world class medicine.

Top Cloud Computing companies include Red Hat, Avalara, and Oracle + Bronto

Top digital startups include: Validic, best in class healthcare platform with easy access to data from devices, sensors and wearables. Plotwatt: managing energy for enterprises, small business, or smart grids.  Spoonflower: an online design platform for the textile industry offering custom fabric, wallpaper and giftwrap printing.

Check out trending digital agencies in Bull City including: Method Savvy, Instinctive Branding and W5.

Culture vultures will enjoy the Nasher Museum, neo-gothic Duke chapel, Duke Gardens, Eno River State Park and the craft brew scene. 

More Resources in North Carolina

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