Are digital marketing certifications worth it?
The demand for skilled and certified digital marketers is on the increase all over the world. Currently, there are over 3.9 billion internet users worldwide with inadequate professional digital marketers to reach them. Also, a reliable study has shown that a total of 180,000 jobs that at the same pace will be available in 2020, but there will be no enough professionals to fill each of these jobs. Therefore, obtaining certifications in digital marketing would make you a professional and there would be job opportunities for you everywhere. The internet has become the necessity to live and earn and currently, there is no market that is not digital. This is more reason why you should learn digital marketing to obtain digital marketing certifications and start reaping the unlimited rewards of the digital marketing world in no time.
Digital marketing certifications are an easy way to stay up-to-date on evolving digital tools, concepts and trends, which would help you improve and increase your overall skill set and your chances of earning more money online. With the endless benefits of digital marketing, businesses are investing in the digital marketing industry like never before and this has resulted in bigger budgets, more career opportunities, increased payout and much more. Only people with the necessary digital marketing certifications can tap into the industry and start reaping countless rewards instantly.
As modern-day businesses are striving to tune themselves into digital just because people are more reluctantly depended on the internet for virtually everything. And also for businesses to reach 40% of the population that is online, they need to embrace digital marketing as a way to stay relevant and afloat always. This has led to a great increment in demand for skilled and certified digital marketers whose availability is less in the market. Therefore, if you intend to build a career out of the digital world and you want to be in high demand, digital marketing certifications are all that you need.
Since skilled and certified digital markets are a handful, demand for their digital marketable services is high and the supply is low. This will make their payments go up and perhaps even skyrocket. Leveraging this opportunity, you will be able to negotiate your salary with any prospective client and grab highly paid jobs. This is the right time for everyone to get digital marketing certifications to reap the reward of getting more pay as this bar is set to high for the next five years.
People with digital marketing certifications are in high demand. Certifications will help you build a reputation and gain the necessary recognition for being skilled professionals. No modern-day business wants to take the risk of hiring uncertified digital marketers for their business. The only thing stopping you from reaping the endless rewards of online marketing is a digital marketing certification. Your skills are not enough to get you jobs with high pay from online clients, you need a digital certification for that. Certifications in digital marketing will boost your chance of getting more jobs and high pay at all times.
Obtaining digital marketing certifications will also help you gain and enhance your authorization at the professional level within the digital marketing world. This will give you the advantage to gain more opportunities to work at a highly professional organization and earn as professionals do. Certifications in digital marketing will also give you the benefit to establish knowledge and skill for digital marketing under professional supervision.
With certifications, it would be evident that you have gained all the necessary knowledge and skills in digital marketing to become a startup expert. This is an in-demand skill that entrepreneurs have used to launch numerous successful businesses in digital marketing.
Digital Marketing Certifications Vs. College Certificates?
Today, many digital marketing certifications carry more value and credibility than even many university degrees. This is so because a number of large multinational corporations are recognizing the value that skilled and certified digital marketers can add towards the growth and development of their businesses.
A digital marketing certification saves time and costs to obtain and offers you all the skills you need to succeed and tap from an industry that is worth billions of dollars. Generally, it takes between one to six months to earn a certification in digital marketing, depending on how many skills you intend to acquire. Also, digital marketing certifications don’t cost as much as university degrees simply because certification courses require lesser duration and smaller operational costs around faculty.
A certification course in digital marketing can provide people with all the knowledge and skills necessary to succeed in the internet marketing world in less time and for far less the cost. Certifications focus completely on a particular subject, therefore, people don’t have to waste precious time and money learning about things they don’t have interest in, or that are not relevant to their desired career path.
Professional certification in digital marketing is the right answer for people who intend to achieve specific career goals in the shortest time possible in the digital marketing industry. This is because it focuses on the most important skills relevant to achieving a variety of goals in digital marketing such as Search Engine Optimization (SEO), content marketing, social media and lots more.
There is an essential combination of modules that you need to cover to be certified digital marketing such as social media marketing, content marketing, mobile marketing, search engine marketing, Google AdWords, Google Analytics, Email marketing, PPC, E-commerce marketing, Video marketing, Affiliate marketing, Graphic designing and more. These are the tactics that can be used to successfully establish your own venture or be part of it.
Learning new and interesting skills-set, gaining more knowledge and earning certifications can increase and boost confidence level and allow you set some new challenging goals that will earn you more respect, more jobs and more pay within the industry.
In conclusion, as the digital marketing industry is increasingly seeking out candidates with adequate knowledge, skills, and experience in digital marketing, a certification program is more crucial now than ever before. It has now become very obvious to invest your career in digitalization and be digital marketing certified rather than trying out old methods that are no longer useful.